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In this issue...

Contents

FOREWORD

“Taking risks is part of childhood”
Children’s Minister, Kevin Brennan MP

CHILDCARE

Choosing childcare
Ofsted’s guide to choosing childcare

The choice is yours
An in-depth look at the childcare options available for working parents

HOME SAFETY

Teach your child to keep safe
Tips to keep your child safe outside the home

Protect your family and home
The Electrical Safety Council

Safe as houses
Preventing accidents in your home

Health, hygiene and happiness
Advice on household hygiene from Reckitt Benckiser

Child safety shopping on-line
The best deals on baby safety products from www.babysecurity.co.uk

WORKING PARENTS

A flexible approach
What are your rights if you want to change the way you work?

INTERNET SAFETY

Opening the lines of communication
Internet advice from Microsoft

Your child’s safety net
The Child Exploitation and Online Protection centre

Staying safe socially
How to ensure your child stays safe on social networking sites

PERSONAL DEVELOPMENT

Coping with trauma
Ways to help your child deal with emotional distress

How to talk to your child about alcohol
Make sure your children are clued up on the dangers
of alcohol

What if your child is using drugs?
Advice for those facing every parent’s nightmare

Addiction and treatment
How to treat your child’s drug addiction Admit services

A positive approach
How to ensure your child cultivates a positive body image

ROAD SAFETY

Travellers’ check
Travel advice from The Highways Agency

Join the club!
Road safety initiatives from Transport for London

A front-runner in road safety
Concept Mouldings’ pedestrian protection system

HEALTH AND LIFESTYLE

Allergic reaction
What causes allergies and how can you help your child to manage them?

Room to breathe
3M’s Filtrete Room Air Purifiers

Managing peanut allergy
Recognising and living with this increasingly-common allergy

Taking the organic option
The benefits of organic food, from the Soil Association

Understanding food additives
A guide to the additives you may find in your child’s food

Feed their minds and their tummies
Quick, healthy family meals from Canned Foods UK

Give your kids a sporting chance
Helping your children get involved in all sorts of sport will reap all sorts of rewards

MOBILE PHONES

Get the message
A guide to using mobile phones sensibly and safely

OUTDOOR SAFETY

Swimming pool safety
Don’t forget to check out the pool when booking your holiday abroad this year

A question of confidence
Swim safety from Konfidence

Splash Safety
Wristband alarms from UK Pool Enclosures

Keeping safe when winter strikes
Safety advice for icy conditions

ENVIRONMENT

Going greener
Eco-friendly advice and ideas for children, parents and teachers

Glass recycling
The benefits of glass recycling, from British Glass

EDUCATION AND FINANCE

21st century schooling
A look at the aims and achievements of school academies

Finances for a flying start
Child trust funds

GENERAL

Facing the future
The UK Cord Blood Bank

News round-up

Helping children and dogs to be the best of friends
Advice from Battersea Dogs Home

DIRECTORY

Useful telephone numbers and essential web addresses


Personal development

A positive approach

With our celebrity-obsessed culture putting children under enormous pressure to look a certain way, parents need to ensure that their child’s body image doesn’t become a negative one. Caroline Pearce explains how

 

Like every generation’s teenagers, today’s young people are faced with a whole host of challenges. In particular, contemporary youngsters would be hard pressed to avoid constant references to their appearance within our media-saturated culture. Pressure to look a certain way – for example, thinner, blonder or more muscular – affect children of both genders and all ages. These demands can exacerbate potentially crippling anxieties.

A recent television documentary showed 10-year-old Sasha obsessed with her looks to the point that she regularly uses hair extensions, false nails and spray tans in order to make herself “beautiful”. She does not count children she considers to be fat or ugly among her friends and she constantly counts calories to avoid becoming overweight, which would make her – as she sees it – unpopular.

Another child profiled in the documentary, Emma, aged 14, also related her weight directly to her popularity. As a result, she developed anorexia and ended up dangerously ill when her weight plummeted to below five stone. Fifteen-year-old Danielle, meanwhile, continues to use sunbeds in spite of her full knowledge of the risks – and of her mother’s recent skin cancer scare. Danielle claims to be “addicted to having a nice tan”, as it makes her feel good about herself. “Without good looks,” Danielle says, “you don’t get noticed.”

If our children are being driven to such extremes in order to fit in with culturallyprescribed ideas of beauty, how can we assist them in countering unproductive influences? The first thing, says Dr Amanda Jones, Senior Lecturer in the Sociology of Sport and Physical Education at the University of Bedfordshire, is to be aware of our own actions as parents. We should be conscious of the influence we, as well as other significant adults, have on our children.

“Throwaway comments by parents, teachers or sports coaches can trigger unhealthy behaviour. For example, comments like ‘you would run faster if you lost a few pounds’, or ‘the red one makes you look bigger’ have been found to be the trigger that subsequently leads to unhealthy behaviour.

“The problem in our society,” says Dr Jones, “is that if a person doesn’t fit into a certain category, alarm bells ring. People want to fit in and sometimes engage, unknowingly at first, in dangerous ritualistic behaviour in order to try and do so.”

An interest in fashion, make-up and contemporary culture is a typical part of growing up and exploring different identities. But, says Dr Jones, problems occur in extreme cases when “a lack of empowerment and the quest for the body beautiful can also take the form of excessive exercise to the point that the child never sits still in order to use up calories.”

Not just girls

While many girls feel pressured to be what may be described as thin and pretty, boys are also not immune. Jack, aged 13, was bullied at school for being overweight. After his parents stepped in and spoke to the head teacher and to the father of one of the bullies, things improved.

“Most of the boys at school are quite slim, and I didn’t like getting teased about my weight,” Jack says. However, his core belief has stood him in good stead: “I think that a nice personality is more important than looks,” he says – and he has developed plenty of strong friendships that prove his point. Lots of the boys at Jack’s school work hard at developing a “six-pack” in order to appear muscular and attractive to others, but Jack believes that isn’t what matters.

Good eating habits

Parents need to take care to model good eating habits. “Family patterns can be a huge influence,” says Dr Jones. “When a parent is on a diet, for example, it is likely that children will learn not only that this is an accepted part of our culture, but also to be self-critical and dissatisfied with various parts of their own bodies.”

Dieting can be medically necessary, for example when a parent is obese or has a weight-related illness, but Dr Jones is concerned that dieting can create “good” and “bad” foods, along with a “reward” and “punishment” system of behaviour, for example, when a dieter allows herself a favourite dessert because she has been “good” all week.

“How many times,” says Dr Jones, “have you heard an adult say that they’ve had a bad day, which justifies them having a bar of chocolate?” She believes that the loss of the traditional family mealtime has had an adverse effect. “Eating needs to become more of a social and fun event where families sit down together and eat the same foods for dinner. That way, children can learn about the benefits and drawbacks of each type of food, and become empowered to make their own, good decisions.

“It’s also crucial that there is no attachment of guilt or comfort to eating. Preventing a child from having dessert unless she has eaten her vegetables only gives out the message that the desserts are the better food.”

It is equally important to be aware of exercising the right amount of parental control, as a child who feels excessively controlled is likely to react against it. Debbie, mother of nine-year-old Harriet, admits that – in common with many other parents – she started using sweets as a reward for good behaviour when Harriet was a toddler, never really giving much consideration to the long-term consequences. “But Harriet has become overweight and I’m concerned about her long-term health,” says Debbie.

“She’s old enough to understand that sweets and chocolate aren’t good for her, but she won’t listen. She eats them in secret and I often find wrappers in her bedroom.” Behaviour that has become entrenched is clearly very difficult to unlearn. “I really didn’t know what to do about it,” says Debbie. “The constant battles about it just seemed to make her behaviour worse.”

Building self-esteem

As parents, many of us will try to boost our children’s confidence, balancing compliments about their appearance with stressing the importance of personality over looks. Focusing on a child’s strengths, for example, commenting on their helpfulness around the house or musical proficiency can go a long way to building their self-esteem. “We’ve learned to give Harriet more praise for the things she does well, rather than criticism for the things she does badly,” says Debbie. “Ever since the whole family went to hear her play at a piano recital, she has seemed happier and more confident.

And I’m taking a cookery class with her, which will give us some time together and, I hope, teach her something constructive about what she puts into her body.” There is also professional help available. The Body Talk workshop (see box, below) provides two short DVDs showing how photos of models are airbrushed and manipulated to create illusions. Viewing the DVDs helped 15- year-old Lydia to see how photos are often airbrushed and distorted, presenting unrealistic images of “perfection”.

Lydia has seen what she describes as “super-thin” catwalk models and actresses on television and in magazines and now she cannot help but wonder: “What do they eat – or not eat – and what products do they use to look like that?” She does not harbour any grave concerns over her own appearance beyond what might be considered a usual teenage response: “I’m on the small side, so I don’t feel I have to lose weight or anything. But I hate my thighs. Sometimes I think they’re really obese, but everyone has fat days. “Anyway, you don’t need to be thin to be pretty. Fat or thin makes no difference. There’s nothing wrong with being fat, but I’d rather not be.”

Cultural perceptions

It is important to help young people recognise that there are great differences in cultural perceptions of beauty. What is considered “‘beautiful” in one part of the world, may be viewed as ordinary or even unappealing in another.

All parents should be teaching their children to embrace differences and to understand that every person should be made to feel valued and important. As Dr Jones comments, whereas in much of western culture thinness is valued, “in Tonga, size zero women are considered ugly”.

For more information, contact: Website: www.direct.gov.uk

National Centre for Eating Disorders
Website: www.eating-disorders.org.uk
Website: www.nhsdirect.org

Body talk

Body Talk is a workshop developed as part of the Real Beauty educational series by BEAT (Beating Eating Disorders) and the Dove Self-Esteem Fund. Body Talk aims to help young people build positive selfesteem by understanding and dealing with feelings about physical appearance.

Its materials are used in school workshops to raise issues for discussion. Any interested parent or educator can request a free copy. Communication is a powerful tool in affecting our self-esteem in either a positive or a negative way. Just as teasing about someone’s appearance can affect them, focusing on a child’s strengths will help them develop confidence, independence and resourcefulness.

For more information, visit:
Website: www.b-eat.co.uk
Workshop materials can be obtained from Website: www.campaignforrealbeauty.co.uk

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